On 21 and 22 October 2025, the city of Athens became the meeting point for real estate professionals from across Southeastern Europe during the 26th edition of Prodexpo 2025, held at the iconic Athens Conservatoire.
Hipoges was proudly represented at this key industry event by Konstantinos Stathis, Associate Director of Sales, and Niki Boltsi, Team Coordinator for Valuation & Technical Due Diligence.
A Leading Forum for the Real Estate Sector
For years, Prodexpo has been a must-attend event for developers, investors, financial institutions, and advisors within the Greek property market.
The 2025 edition gathered many participants and featured an enriched agenda, including two parallel forums: the Green Building Forum and the Property Agents Forum.
The opening day explored topics such as the interdependence between the real estate market and the Greek economy, the housing supply-demand gap, and urban regeneration plans for Athens.
Among the most discussed topics was the need to bring back to the market the large number of vacant properties — estimated between 700,000 and 900,000 — in a context of strong demand, record-high prices and historically elevated rents.
The second day focused on capital attraction, digital transformation, and the evolving role of real estate agents in today’s market.
Likewise, the emerging opportunities in the domestic mortgage market were highlighted, being regarded as a new driver of growth for the Greek economy.
Hipoges: Commitment to Innovation and Sustainability
For Hipoges, participating in Prodexpo 2025 represented a strategic opportunity to strengthen its presence in the Eastern Mediterranean and gain first-hand insights into Greek market trends.
The participation of Konstantinos Stathis highlighted the company’s dedication to business development and project acquisition, while Niki Boltsi contributed her expertise in valuations and technical due diligence, key areas in the real estate value chain.
Throughout the two-day event, Hipoges engaged with developers, investment funds, and public representatives, generating strategic connections and new opportunities for collaboration.
Key Trends: Green Construction and Affordable Housing
One of the main focuses of the Green Building Forum was innovation in sustainable materials and low-emission construction practices.
Discussions also revolved around adaptive reuse of buildings and the growing demand for affordable housing in a context of rising tourism and hotel investment in Greece.
It was also noted that sustainable buildings can achieve value increases of over 20%, reflecting the growing investor interest in assets with green certifications.
These themes align closely with Hipoges’ goals of promoting sustainability and energy efficiency as core pillars of the real estate industry’s future.
Looking Ahead with an International Vision
The experience in Athens enables Hipoges to reinforce its position as a trusted partner in the management, valuation, and optimisation of real estate assets across both emerging and mature markets.
Among the new trends discussed in the sector was a shift in developers’ philosophy, as they now remain involved in the maintenance of assets for up to 15 years after their sale.
Likewise, the emerging role of artificial intelligence was highlighted as a tool to optimise asset management, detect faults, save energy, and automate operations.
The networking and insights gained on new investment horizons, digitalisation, and urban transformation are crucial to anticipating market shifts and delivering value-added solutions to clients and investors.
Conclusion: Hipoges at the Forefront of Industry Evolution
Hipoges’ participation in Prodexpo 2025 strengthens its strategic vision — to remain at the forefront of real estate sector evolution through technical expertise, operational excellence, and strong partnerships.
Beyond attending the event, Hipoges reaffirmed its commitment to sustainability, innovation, and value creation for investors, property owners, and communities.
Ultimately, the two days in Athens served as a platform for inspiration and opportunity.
Hipoges returns from Prodexpo 2025 with new contacts, insights, and projects that will continue to drive its growth into the future.